Issuer Marketing / Pixel Addendum

Issuer pixels are optional issuer-configured tools. Invown only supports structured provider integrations and does not permit issuers to paste arbitrary raw JavaScript into listing pages. Supported providers may include Meta, Google Analytics 4, Google Ads, LinkedIn, TikTok, X/Twitter, and Reddit. Invown may add, remove, pause, or disable providers at any time for legal, privacy, security, platform, or operational reasons.

Issuer is responsible for its ad platform accounts, campaign targeting, retargeting, custom audiences, lookalike audiences, campaign setup, ad copy, creative, landing-page claims, audience exclusions, privacy disclosures, and compliance with securities, privacy, advertising, and platform rules.

Issuer must maintain a privacy policy or use the Invown-hosted issuer notice before pixels can activate. Issuer must also satisfy any vendor DPA, business account verification, provider policy, or other gating requirement required by Invown or the provider.

Issuer may not use pixels, ad platforms, audiences, or campaign data to target minors, ineligible investors, excluded jurisdictions, prohibited audiences, sanctioned persons, or any audience that would cause the offering or campaign to violate law, offering restrictions, or platform rules. Issuer may not make misleading performance, scarcity, guarantee, return, safety, urgency, approval, endorsement, recommendation, or risk-free claims.

Regulation Crowdfunding advertising must comply with Rule 204 and other applicable requirements. Reg CF advertising should use Reg CF-specific approved templates or required review paths. If custom Reg CF advertising is allowed, issuer must submit it through the applicable Invown securities-marketing content review workflow before use where required.

Rule 506(c) advertising and templates must be separate from Reg CF templates. Issuer is responsible for ensuring that Rule 506(c) solicitation, accredited-investor verification, legend, audience, and offering requirements are satisfied.

Issuer pixels are controlled by investor consent, cookie choices, Your Privacy Choices opt-out, Global Privacy Control, issuer privacy notice requirements, provider requirements, and Invown suppression rules. If consent is rejected, an opt-out applies, GPC is detected, a required issuer notice is missing, or a provider requirement is not satisfied, marketing events are fully suppressed and not sent to the provider.

Invown does not share raw email, name, phone, Social Security number or tax ID, address, bank or account numbers, KYC documents, identity documents, accreditation documents, or KYC/accreditation status with marketing providers for issuer pixels. Any hashed email, if supported, is pseudonymous, not anonymous, and may be used only where consent, settings, law, and provider rules allow it.

Issuer may not attempt to reidentify, re-link, reverse, enrich, or combine pseudonymous pixel data to identify natural persons. Issuer may not use Invown pixel data to create unlawful audiences or to make claims that Invown, Invown Funding Portal LLC, FINRA, the SEC, or any regulator endorses or recommends an offering.

Invown may disable, pause, remove, or refuse pixels, provider integrations, ad review paths, or campaign support at any time if Invown determines there is legal, regulatory, privacy, security, operational, or reputational risk. Issuer must promptly stop or correct any advertising or audience activity Invown identifies as non-compliant.